Last year we embarked on an exciting journey that would end half way around the globe in Japan. Last week the fruits of our labor were realized and By Brooklyn has feet on the ground in Tokyo. We were honored when PlazaStyle, a company of StylingLife Group, approached By Brooklyn and asked us to help introduce the Brooklyn lifestyle to the Japanese consumer. Little did we know just how big this project would be, but after hard work, hundreds of emails and traversing the red tape of import/export laws, the promotion, Brooklyn Awaits, launched.
The Brooklyn Shop is stocked with an amazing selection of Brooklyn goodies mainly curated by yours truly including Boundless Brooklyn, Three Legged Dog Provisions, Brooklyn Rehab, Brooklyn Bell Tower, and so many more.
The By Brooklyn pop-ups at Ginza and Shinjuku truly capture the look and feel of our little shop on Smith St.
Below are images of the Ginza Shop.
We are so proud of all the Brooklyn makers represented on the shelves in Japan. By Brooklyn in Japan runs through the end of April. If you happen to be in Japan, check it out!!